Becoming a franchisee is a little like getting into a good college: You have to prove that admitting you into the brand family will benefit the company and that you will be an asset to not only its financial operations but its good reputation.

A good franchise business plan demonstrates that you have an understanding of the corporate culture the franchiser has worked so hard to create. It also illustrates that your plans will advance and enhance the company's brand through targeted, respectful and effective marketing strategies.

Key components of a strong plan include a clear and careful overview of your planned location, including its demographics, and firm evidence that you understand the market the company serves.

The Wise Franchise Business Plan -- written by one of our expert MBA business plan writers -- is created according a very specific formula.

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