Discover What Your Business Is Worth — With Investor-Ready Valuation
Most business owners either overvalue or undervalue their company — costing them money in deals, funding, and negotiations.
Know exactly what your business is worth with a professional, investor-ready valuation built to support funding, negotiations, and strategic decisions.
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Why Business Valuation Matters?
A professional business valuation does more than calculate numbers—it provides the credibility and clarity needed to make confident financial decisions.
- Secure Funding or Investment
Demonstrate credible, defensible value to lenders and investors, improving your chances of approval. - Sell or Exit at the Right Price
Establish fair market value to maximize your sale price and avoid leaving money on the table. - Negotiate With Confidence
Strengthen your position in mergers, acquisitions, and partnership discussions with accurate valuation data. - Plan for the Future
Understand your company’s true worth to support succession planning, tax strategy, and long-term growth.
Without a credible valuation, deals can fall apart, funding can be delayed, and opportunities may be lost.
Our Business Valuation Process
At Wise Business Plans, we combine real-world market data with financial modeling expertise to deliver valuation reports you can rely on.
- Discovery & Data Gathering – We collect financial statements, performance history, and market insights.
- Valuation Methodology Selection – We apply recognized methods, including:
- Market Comparable Analysis
- Discounted Cash Flow (DCF)
- Asset-Based Valuation
- Income Approach
- Analysis & Reporting – Our experts prepare a detailed valuation report highlighting key drivers of business value.
- Strategic Insights – Beyond numbers, we provide actionable recommendations to strengthen your company’s worth.
Why Choose Wise Business Plans for Valuation?
15+ Years Experience
Trusted by over 15,000 entrepreneurs and businesses.
MBA-Trained Analysts
Expert financial modeling and strategic insights.
Investor-Ready Reports
Professional, credible valuations recognized by lenders and investors.
Confidential & Accurate
Your financial data is secure and handled with discretion.
Our Partners
Who Needs a Business Valuation?
Our valuation services are designed for business owners, entrepreneurs, and investors who need accurate, defensible insights to support critical financial decisions.
- Small & Mid-Sized Businesses
Secure loans or attract investors with credible, professional valuations. - Entrepreneurs Buying or Selling a Business
Establish fair market value to maximize deal outcomes and negotiate with confidence. - Owners Planning Succession or Exit
Understand your company’s true worth for estate planning, ownership transitions, or long-term strategy. - Startups Raising Capital
Present a clear, investor-ready valuation to support funding discussions with venture capitalists and angel investors. - Businesses Navigating Legal or Partnership Matters
Resolve disputes, structure agreements, and support tax or legal processes with accurate valuation data.
If you’re making a major financial decision involving your business, a professional valuation is essential.
FAQs About Business Valuation
Most valuations are completed in 14-18 business days, depending on complexity and data availability. Wise Business Plans offers expedited services to meet tight deadlines, such as investor negotiations or loan application timelines.
Pricing depends on your industry, company size, and scope. Wise Business Plans provides tailored quotes to fit your needs.
If already operating in business, we typically request financial statements (3 years), tax returns, and relevant business performance data.
Yes — our valuation reports are built to meet the standards expected by investors and financial institutions.
Absolutely. Our insights highlight strengths and uncover opportunities to enhance future worth.
We use a blend of recognized valuation methodologies to ensure accuracy and trustworthiness:
- Income Approach – Focused on the company’s future earnings potential.
- Discounted Cash Flow (DCF) Analysis – Projects future cash flows and discounts them back to present value, providing a clear picture of long-term worth.
- Market Approach – Compares your business to similar companies that have recently sold or raised funding.
- Asset-Based Approach – Calculates the value of your tangible and intangible assets.
Business Valuation Methods — Quick Guide
A practical overview of common methods, when to use them, and what inputs matter. Use this to triangulate value for SBA, investor talks, partner buyouts, or M&A.
| Approach | Method | Best For | Core Inputs & Notes |
|---|---|---|---|
| Income | Discounted Cash Flow (DCF) | Growing firms with reliable forecasts | FCFF/FCFE, WACC/cost of equity, terminal value, working capital & CapEx schedules, scenario analysis. |
| Income | Capitalization of Earnings/Cash Flow | Stable, mature businesses | Normalized EBITDA/earnings, cap rate, steady growth assumption; simple & lender-friendly. |
| Market | Guideline Public Company Method | Industries with clear public comps | EV/EBITDA, EV/Revenue, P/E; adjust for size, growth, and marketability; often includes DLOM. |
| Market | Guideline Transaction (Precedents) | Active M&A markets | Private/public deal multiples; consider control premiums, synergies, and deal terms comparability. |
| Market | EBITDA Multiple Method | Quick EV estimate using comps/broker data | Enterprise Value ≈ Normalized EBITDA × Market Multiple i EV (Enterprise Value) is the value of the entire firm (equity + net debt). To get equity value, subtract net debt and any other agreed adjustments. Derive the multiple from public comps, precedent transactions, or industry sources; adjust for size, growth, and marketability (DLOM). Then subtract net debt to estimate equity value. |
| Market | Industry Rules of Thumb | Quick triangulation | Simple revenue/EBITDA multiples common in niches; useful sanity check, not stand-alone for high stakes. |
| Asset | Adjusted Net Asset Value (ANAV) | Asset-intensive/holding companies | Restate assets & liabilities to FMV; M&E and real estate appraisals; useful floor/backstop. |
| Asset | Liquidation Value (Orderly/Forced) | Non-going concerns / wind-down | FMV less liquidation costs; time horizon matters; often a lower-bound estimate. |
| Venture/PE | VC Method | Early-stage startups | Exit multiple & valuation at horizon; discount by target return; heavy sensitivity to assumptions. |
| Venture/PE | First Chicago | High uncertainty with paths | Probability-weighted best/base/worst scenarios; ties to milestones and capital tranches. |
| Venture/PE | LBO Analysis | PE buyer lens | Debt capacity, covenant headroom, sponsor IRR; focuses on cash generation & deleveraging. |
| Special | Excess Earnings (MEEM) | IP-heavy/IRS contexts | Allocate returns to tangible/intangible assets; infer goodwill; documentation-heavy. |
| Special | Real Options | Staged, uncertain projects | Values flexibility (delay/expand/abandon); advanced modeling; complements DCF. |
Key inputs & adjustments: normalize financials (owner comp, one-time items), working capital needs, maintenance vs. growth CapEx, realistic growth & margins, and an appropriate discount rate/WACC. Consider control premiums, DLOC, and DLOM where applicable.
EBITDA × Multiple — Quick Estimator
Enterprise Value (EV)
Equity Value (Est.)
Implied EV/EBITDA
This tool is a simplified estimator for education only. For decision-making, use a full valuation: DCF, market comps, and an asset backstop with appropriate discounts/premiums.
Quick Method Picker →
- Stable cash flows: Capitalization of Earnings (or DCF)
- High growth & forecastable: DCF
- Rich comps / active M&A: Market Approach
- Asset-heavy / underperforming ops: Asset Approach
- Startup raises: VC or First Chicago
- PE buyer lens: LBO
Get a Business Valuation You Can Defend
Make confident decisions with a professional, investor-ready valuation designed to support funding, negotiations, and long-term growth.
✔ Speak directly with a valuation expert
✔ Built for investors, lenders, and buyers
✔ Clear, defensible reporting you can trust
