Franchise Business Plans At A Glance

A franchise business plan is a detailed roadmap created for entrepreneurs opening a franchise under an established brand. It is often required by both franchisors and lenders to ensure your business aligns with brand standards and is financially viable. A high-quality plan includes key elements from your Franchise Disclosure Document (FDD) and outlines your location strategy, management structure, local market analysis, and financial projections. Wise Business Plans crafts custom franchise plans that meet both SBA loan requirements and franchisor expectations—helping you secure funding and move forward confidently.

A professionally written franchise plan should cover:

• Executive Summary with funding request
• Franchise brand overview and FDD integration
• Market and location analysis
• Competitive landscape in your area
• Management team and hiring plan
• Franchise fee breakdown and royalty structure
• Startup costs and capital requirements
• 5 year financial projections
• SBA-compliant structure for loan approval

Wise Business Plans aligns your plan with what lenders and franchisors look for—highlighting local opportunity, operational preparedness, and revenue potential.

Lenders and investors commonly require a business plan for:

• SBA 7(a) Loans for franchise startups
• Franchise acquisition loans
• Commercial real estate loans (for franchise location build-out)
• Working capital lines of credit
• Franchise equipment loans
• Rollover for Business Startups (ROBS) funding

A strong franchise business plan improves your chances of securing these funding types by demonstrating your understanding of the franchise model, your local market strategy, and your ability to meet financial obligations.

A franchise plan must show how your business will operate within the framework of the franchisor’s system. It typically includes:

• Key elements from the Franchise Disclosure Document (FDD)
• Franchise training and support descriptions
• Pre-set marketing strategies and brand standards
• Franchise royalty and fee structures
• Startup timeline and location selection strategy

SBA loan-specific formatting and projections
Unlike a general startup or investor plan, a franchise plan focuses on execution within a proven system—while still needing to show how your location will stand out and succeed.

Wise Business Plans has over a decade of experience writing franchise-compliant, SBA-approved business plans across 400+ industries. We’ve supported franchisees for brands like Subway, The UPS Store, and Anytime Fitness. Our plans include:

• Full integration of your FDD
• Realistic, data-backed financial forecasts
• SBA-ready format for faster lender approval
• Strategic narrative tailored to your location and funding goals

Whether you're opening your first location or expanding as a multi-unit operator, we help you create a plan that opens doors—with your franchisor and your lender.