Wise Business Plans, an industry leader in custom business plan creation and the first firm to offer a full-purchase online order form that expedites the process, has added news release writing to its already extensive array of services.

Wise, which works with both new and growing businesses to craft a framework for success, will produce professionally written news releases for its clients to jump-start their marketing efforts.

"Companies and small business owners across the nation have worked with us to lay the groundwork for successful launches and expansions," said Joseph Ferriolo, director of Wise Business Plans. "We want to help get those businesses the recognition and exposure that is so important to sustained company growth. This new service will support that goal."

The news releases will be written by seasoned professionals with a journalism background who know industry standards and the nuances of language necessary for getting the attention of the media. More than form letters or one-size-fits-all, cookie-cutter releases, each piece will be written based on background research and information provided by the business owner.

Just as each Wise Business Plan is carefully tailored to fit the client, Ferriolo said, each news release will be a personal, individualized portrait of the company it's about.

"We want to help prospective and successful business owners tell the stories that make them special in a way that connects with the public," said Ferriolo. "From nonprofits to web-based startups, we work with every kind of company, and each owner is a human being whose life has led him or her to take the leap and start a business. At Wise, we think those stories, and the businesses our clients are crafting, are worth sharing."

Wise Business Plans, staffed with professional MBA writers, researchers and financial experts, is a trusted partner for businesses across a broad spectrum of products and services. Our mission is to empower our client base through the creation of affordable, professional business plans filled with applicable strategies that place them in the best position to realize success in all phases of their respective business growth cycles.