Does your business plan deliver the goods? Did your business plan writer put together a plan that stood up and demanded to be noticed – and then delivered on that? Was your business plan strong on looks but weak on substance? Did you even have a business plan in the last year at all? Sadly, far too many business plans fall into the latter two categories – the weak on substance and the non-existent.
Very few businesspersons that generate their own business plan deliver the full package and that is not something to be ashamed of or run from. Creating a comprehensive, professional business plan often requires contracting with a professional business plan writer. People that own businesses tend to be more of the personality that is idea oriented. They are visionaries. They know the ins and outs of every aspect of their business, but they don’t always realize that not everyone else does as well. Even when they do, they aren’t always sure how to present that in a streamlined manner that is easy to understand.
Take a look at your latest business plan – is it a streamlined easy to follow presentation? Does it generate thoughtful, relevant questions that lead to productive discourse? Does it cover all aspects of what you need to present or does it just hit highlights? If your business plan is short in these areas, or if you have none at all, make a resolution to use a professional business plan writer just once – and when you see the difference it makes resolve to stick with them. Your business will love you for it!