Communication is the Key

Low morale of your employees, a poor understanding of their duties or roles, gossip, rumors, even unhappy customers, are all signs that your company is suffering from poor communication.

These effects are often hidden under a false smile or the affirmation that “everything is fine.” Much like a veterinarian must diagnose symptoms from animals that cannot speak, the business owner has to be able to see these problems and react quickly before they do serious damage to the company.

So what are the cures for a company with poor communication?

Importance of Business Communication:

First, look in the mirror. Stop and take the time to be a good leader. Schedule one-on-one time with staff, ask for their personal input, and listen. Regular staff meetings give you an opportunity to share business goals and achievements that build trust and improved communication.

While you are looking in that mirror, check your ego.  Ego is a significant obstacle to business success. The antidote for a big ego is being open to new ideas that aren’t yours and doing what’s best for your company and employees.

importance of business communicationStep aside and let the company run on its own a little. This is the importance of business communication way to determine what’s working and what’s not, and heal the wounds of a dysfunctional team.

Listening attentively, providing meaningful advice when asked, and offering support and encouragement will help create a healthier working environment.

Often, this is when you will notice if there is one particular employee that seems to be the stumbling block in the team. If everyone and everything else seems to be running smoothly and everyone seems content, go look in the mirror again.

A business owner needs to maintain a healthy relationship with clients and customers. Effective leadership qualities allow the owner to keep the company running as a team, not just a group of individuals.

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Joseph Ferriolo

Director at Wise Business Plans®
Joseph Ferriolo is the Director of Wise Business Plans. He has overseen over 15,000 written business plans during his tenure, raising over $1BN in funding and providing 30K+ consulting hours for startup companies.

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