Don’t Forget to Follow Your Instincts

Don’t Forget to Follow Your Instincts

When it comes to running your business, do you believe in following your instinct, that little voice in your head Or are you the type of person who likes to research, experiment and test every option before you make a decision? Whether you’re a data-seeker or prefer to act on instinct, the best approach to running your business is to find the middle ground.

Relying too much on your gut can sometimes trick you into taking some opportunities that aren’t all they’re cracked up to be. But ignoring your gut can lead to equally damaging mistakes and missed opportunities. How do you balance the two, here are some suggestions.

Do your homework. If you’re considering partnering with another business, for example, research their expertise, management and reputation.
Listen to others to see flaws that your eye can’t or won’t see in the opportunity. Ask your friends and colleagues and listen to what they say. Sometimes the information you’ll gather isn’t conclusive, or you want to ignore them and just go with your instinct. But be sure to have a backup plan if what your gut is telling you to do doesn’t work out.

Understand that you have to know when enough is enough. Most analytical types will research something for months on end, long after the opportunity to act has passed. Set a reasonable deadline for yourself, do the research you need and then stop.

Don’t sweat the small stuff. Some information is more valuable than other info. Don’t let the small stuff bog you down so much that you lose sight of your larger goals. 

When you’re finished gathering all the information and facts you need, spend some time alone, and tune in to how you feel, not what you think, about the decision. You might even ask your friends and family. Just to make sure you’re not way out in left field. Whatever approach you take to act on what your instincts are telling you, having a good sounding board can always help.